Patrick McCarran

Do I Need a Home Warranty? Are you concerned about basic maintenance on a home? Whether it is a rental, a new purchase or an existing home, a warranty can help. There are quite of few basic coverage options for everyday issues such as being overrun by ants or a clogged toilet, for just a $75 service call you can have this taken care of saving as much as $200. It is largely for reasons such as these that I highly recommend them and the peace of mind that they can bring. Considering that the average water heater runs about $1300, and a new furnace and A/C can run over $10,000 with the new SEER laws, a home warranty can save you thousands of dollars on a repair that pops up after you purchase a home. I think it is important to understand … [Read more...]

Who’s Who In East County

That's A Wrap Of Brentwood Lose 10-30 inches safely in an hour, tighten skin, reduce cellulite Basically, this wrap is a food grade inorganic mineral and distilled water solution. You are wrapped tightly with ace type bandages that are soaked in the heated mineral solution. You will be in the wrap for an hour and while you are in the body wrap you will move around and stimulate circulation with moderate exercise. It isn’t about getting hot or sweaty just stimulating circulation in the areas you would like the best results. As soon as the minerals touch your skin your body takes in the minerals it needs as most are mineral deficient. When the minerals come in, the body has to release something, so it releases impurities and the … [Read more...]

On the House

Springtime Sprinkler Tune-Up Although all signs might be pointing to the arrival of spring, the soil beneath the landscape is always the last to thaw.  Starting your sprinkler system while the ground is still frozen can result in damage to the pipes.  Use a shovel to make sure that the soil is frost-free 12 inches deep.  If it is still solid as a rock, then wait another week and test it again before starting the sprinkler system. Run a check of the irrigation controls and programs. This includes dusting away the cobwebs on the timer, making sure the date and time is correct, and that the settings are appropriate for your landscape’s watering needs. Replace the back-up battery in the timer/controller every 6 months, and keep a copy of the … [Read more...]

Pick of the Vine

Dhyanyoga Centers Dhyanyoga Centers can help you on your path to psychological growth. They offer meditation instruction and pro-active, authentic yoga classes, healing modalities and a wide variety of workshops and special events, that all support spiritual, psychological and physical well-being. The purpose of their classes and remedies is to awaken a source of energy and boost activity for a direct method of spiritual evolution. In addition to their large meditation and yoga rooms, they have an extraordinary spiritual store. Their store includes books, media, and apparel. Dhyanyoga charges less than local yoga studies and they offer donation-based yoga classes on Saturday mornings from 10-11 a.m. Their center is a non-profit … [Read more...]

For Your Dental Health

The Bitter Side of Sweet Seventy-five percent of Americans consume added sugars above the World Health Organization’s recommended 10 percent limit. The term added sugar refers to sugars that are not naturally occurring in foods. Naturally occurring sugars include honey, sugar cane, sugar beets, fruit and milk. In 1977 the first Dietary Goals for Americans were issued by the U.S. Senate, which targeted dietary saturated fat as the primary reason for heart disease. In response, the food industry reduced the fat content in processed food. To make the food taste better dietary sugar replaced the fat so by 2000 added sugar increased by 32 percent of total calories. This dietary paradigm continues to this day. More than fifty of all American … [Read more...]

Who’s Been Snooped?

Two Front Teeth Well, it’s a beautiful spring day in East County. Off to the west is a clear picture of our famous Mt. Diablo, nestled in the beautiful golden surrounding hills. It’s a perfect time to check in with a local dentist office that brings a perfect smile to everyone’s face. Dr. Huma Bayat, DDS and owner of Platinum Smiles Family Dentistry is a local gal who chose to open her practice in Brentwood, the place she calls home. Off to visit her office, I was no stranger this area, as I practically know most of the businesses in our downtown area. She is located on O’Hara across from the “old” Safeway, which for those of you who are new to the area, opened in 1990 and the whole town came to the grand opening. I knew right away … [Read more...]

From the Desk of the CEO

Return on Ad Spending Your first step will be determining exactly what ROI (return on investment) means to you. Many people use the term but often confuse the meanings. If you’re looking at trying to calculate how much your spending in print advertising translates into sales, you’re technically looking at Return on Ad Spending (ROAS), but the terms are similar enough that many people just use them interchangeably. Other things to consider are, again, to determine what qualifies as “success” - a lead, a conversion, increased advertising awareness, increased brand awareness, etc. For simplicity’s sake, assuming that you’re looking at increased store traffic as your measure of success, here are some things you can do to calculate your … [Read more...]